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Thursday 9 May 2013

A/W Boden Treats

its been press day after press day for the fash pack and with bump no.3 on the way i've been even more selective than usual about which ones i visit. Boden, however is always a treat. They've upped their game in the last season so it was interesting to see whether they had the tenacity to keep going with their new vision. And i'm pleased to say they have. There is still a way to go in my opinion but there are certainly a few pieces not just for my kids but also for me that have caught my eye.
I'm loving their new ad campaign. Its fun and vibrant and a little bit off beat without being too quirky. This leopard clutch is definitely a must have.

Boden press days are always amazingly art directed and this one was no exception. Clothes are displayed in the most innovative and creative of manners. I fell in love with these hand knitted animal heads by the supremely talented underground knitter, Louise Walker. Check out her creations on www.sincerelylouise.co.uk and she can create something bespoke for your kids bedroom

This scandi print dress with its naive print is heaven

And these quirky bobble hats and the mittens below are right up Phin's street



I loved how these were displayed


Flannel Jim Jams, what could be more perfect for your little one come next winter?

Prints this season at Boden are retro 50's in feel, just charming.
Polka dot prom dress

And the coolest of high tops. do they make these in my size?

And finally for baby, not just the cutest of bodies but i'm loving these retro printed giant muslins

And now onto moi! And what caught my eye first but this leopard knit.

I loved this Prada esque shift encrusted with oversized crystals

And these glitter dancing shoes. Now which one do i choose?

These leopard booties are part of the Johnnie B range for teens, but who says these are just for the angst ridden youth. 

I'm loving Boden's knitwear this season. This chunky scarf in pepto pink and camel is a great colour combo and the dress below is a fine knit with a gorgeous pie crust collar


There were also some fantastic bold coloured argyll and Norwegian style knits
Finally, a wall of old cassettes, what a great idea to decorate a wall with.







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